Discover the Heart of Tochigi’s Rural Charm
Utsunomiya Romantic Village is a vibrant roadside station nestled in the scenic countryside of Utsunomiya, where nature, agriculture, and local culture converge. More than a mere rest stop, it serves as a dynamic cultural hub that celebrates the region’s agricultural roots and artisanal spirit. Located just minutes from the city center, it offers travelers a seamless blend of urban convenience and rural tranquility.
Visitors can explore a diverse range of experiences—from sampling locally crafted beer at the Romantic Village Craft Brewery and savoring fresh farm-to-table meals, to participating in seasonal harvest events and hands-on workshops. With dedicated spaces for relaxation, shopping, and overnight stays, including a soothing onsen, the station is a destination in its own right. Whether you're enjoying a weekend festival, hiking through nearby green spaces, or simply unwinding in a peaceful setting, Utsunomiya Romantic Village delivers an authentic, enriching journey through Tochigi’s vibrant countryside.
Why Visit
Utsunomiya Romantic Village stands out as the only roadside station in the region to feature its own on-site craft brewery, where visitors can taste limited-edition brews like the seasonal Spacia X Special Edition "Nikkō no Yoka", crafted with local ingredients. Beyond beer, the station is home to the only artisanal milk ice cream made from Jersey cow milk in Tochigi Prefecture, available exclusively here. With hands-on experiences like potato bagging events and unique seasonal festivals, it offers a one-of-a-kind blend of agriculture, craft, and local tradition.
Restaurants & Dining
Savor authentic regional flavors at Utsunomiya Romantic Village roadside station, where farm-fresh ingredients meet local culinary tradition.

Villa de Agri
ヴィラ・デ・アグリ
Specialty
Farm-to-table dining with seasonal local ingredients
A farm-inspired restaurant offering fresh, locally sourced ingredients in a rustic, countryside atmosphere. The menu emphasizes seasonal produce and sustainable farming practices.

Yudokoro Aguri
湯処あぐり
Specialty
Hot spring bath and traditional Japanese cuisine
A serene dining space located near the hot spring facility, serving traditional Japanese meals with a focus on local ingredients and relaxing ambiance.

Romantic Village Craft Brewery
ろまんちっく村クラフトブルワリー
Specialty
Craft beer brewed on-site with local ingredients
A dedicated craft brewery offering a variety of handcrafted beers, featuring seasonal and regional flavors. The space includes a tasting area and brewery tours.

Aozora Hall
あおぞら館
Specialty
Local snacks and seasonal treats
A casual food stall offering a variety of local snacks and seasonal specialties, perfect for quick bites and light meals.
Shopping Highlights
Discover unique crafts and seasonal goods at Utsunomiya Romantic Village roadside station, celebrating the spirit of local artisans.

Tochigi Gift
トチギフト
A gift shop specializing in regional products and souvenirs from Tochigi Prefecture.
Products
Must-Try Item
Tochigi regional snacks

BBQ Jū Jū Park
BBQジュ~ジュ~パーク
A general retail area offering BBQ supplies, outdoor gear, and picnic essentials.
Products
Must-Try Item
BBQ grill set

Enishi Travel
えにしトラベル
A travel agency offering local tours, guided experiences, and travel packages for visitors.
Products
Must-Try Item
Local sightseeing tours
Featured Products
Explore signature specialties like handmade crafts and seasonal harvests, crafted with pride in the heart of Tochigi.

Yuzu Harvest
柚子の収穫
Freshly harvested yuzu fruit from the local orchards, known for its aromatic and citrusy flavor.

Sweet Potato Festival Pack
さつまいも祭り袋詰め
A curated pack of locally grown sweet potatoes, perfect for cooking or gifting.

Spicy Chili Ornament
唐辛子飾りつくり
Handcrafted chili-themed ornaments made from dried chilies, ideal as decorative souvenirs.

Romantic Village Beer - Nikkō No Yoka
スペーシアX特別醸造「日光の余香」
A limited-edition craft beer brewed with local ingredients, featuring a unique aroma reminiscent of Nikko’s natural beauty.

Sweet Potato Chips
さつまいもチップス
Crispy, golden chips made from locally grown sweet potatoes, seasoned with natural flavors.

Tochigi Regional Snack Box
トチギ地域スナックボックス
A curated box of regional snacks from Tochigi Prefecture, showcasing local flavors and craftsmanship.
Facilities & Amenities
Enjoy convenient amenities and welcoming services at Utsunomiya Romantic Village roadside station, designed for a relaxed and memorable visit.
Information Center
The roadside station features an information center providing visitors with details about the facility, events, and local attractions.
Main entrance area
Parking
Ample parking space is available for visitors' vehicles.
Near the main entrance
Restroom
Clean and accessible restrooms are available throughout the facility for visitors.
Throughout the premises, including near the main entrance and near the activity areas
Wi-Fi
Free Wi-Fi is provided for visitors, known as 'Utsunomiya FREE Wi-Fi'.
Throughout the facility, including the main building and outdoor areas
Play Area
Children can enjoy various play and activity zones, including events like the Kids Nature Festival and interactive experiences.
Near the activity and experience zones
Hot Spring
A hot spring facility is available for visitors to relax and enjoy traditional Japanese onsen bathing.
Within the温泉館 (Onsen Building)
EV Charging Station
Electric vehicle charging stations are available for visitors using electric cars.
Near the parking area
Nursing Room
A private room is provided for mothers to breastfeed or care for infants.
Near the restrooms and main information area
Pet Area
A designated area for visitors to bring and care for their pets, with special attention to dog-friendly policies.
Designated outdoor zones near the entrance
Activities & Experiences
Immerse yourself in hands-on workshops and seasonal events at Utsunomiya Romantic Village roadside station, from harvest fun to creative learning.
Sweet Potato Bagging Experience
さつまいも袋詰め放題
Participants can freely pack sweet potatoes into bags, enjoying the fun of harvesting and packaging fresh local produce.
Duration
60 min
Childcare Salon Festival
子育てサロンまつり 2025
A family-friendly festival offering activities and events focused on child-rearing support, including workshops and interactive sessions for parents and children.
Duration
180 min
Bingo Game at Hot Spring Hall
ビンゴ大会in温泉館
Participants enjoy a fun bingo game at the hot spring hall, with prizes and entertainment for all ages.
Duration
90 min
Chili Decoration Workshop
唐辛子飾りつくり体験
Participants will create decorative crafts using chili peppers, learning about local agricultural products while making colorful, seasonal art.
Duration
60 min
Kids Nature Festival
キッズネイチャーフェス 2025
A nature-themed workshop for children featuring outdoor activities, environmental education, and hands-on exploration of local flora and fauna.
Duration
120 min
Outdoor activity; may be canceled or rescheduled due to rain
Brewery Tour and Visit
ブルワリー見学
Guided tour of the craft brewery, where participants can learn about beer brewing, sample special brews, and explore the production process.
Duration
90 min
Insider Tips
Plan your visit around local events and seasonal offerings for the best experience at Utsunomiya Romantic Village roadside station.
- Best Arrival Time: Arrive by 9:30 AM on Sundays to secure a spot at the Sakurajima Market for fresh seasonal produce, as the morning harvest display is available only until 11:00 AM and often sells out by midday.
- Hidden Gems: Visit the Villa de Agri greenhouse between 10:00 AM and 12:00 PM on weekdays to view the rotating seasonal flower displays and participate in the free guided tour of the hydroponic farming system.
- Weekend Special: On Sundays, visit the Brewery Craft Shop during the 11:00 AM to 1:00 PM window to purchase limited-edition seasonal craft beer bottles, such as the "Nikko’s Last Scent" special release, which is only available on-site during the event weekend.
- Food Experience: Head to the Dining Pavilion at 12:30 PM on Fridays and Saturdays to enjoy the "Local Farmer’s Lunch" featuring a rotating menu of dishes made with ingredients harvested that morning, including the featured item: yamato-style grilled saitama pumpkin.
- Family Activity: Join the Kids Nature Festival on November 9th at 10:00 AM, which requires pre-registration via the official website, to participate in the hands-on chili pepper decoration workshop using real harvested chilies from the on-site farm.
- Shopping Strategy: Purchase the 11th Month Special Gift Box at the Aozora Hall on the 1st, 2nd, and 3rd of each month between 10:00 AM and 1:00 PM. This box includes five locally made items like pickled vegetables and honey and is only available for one day per month.
- Best Photo Spot: Visit the Farmers Forest Trail behind the main parking area just before sunset on weekdays to capture the illuminated walking path lined with seasonal autumn foliage and the “Golden Gate” archway, which is lit up from 5:00 PM to 8:00 PM.
Best Time to Visit
Spring (March–May): Fresh bamboo shoots available at the market in early spring; peak season for canola flower picking from late March to April.
Summer (June–August): Summer harvest events feature fresh produce; evening activities include BBQ at BBQ Jū Jū Park.
Autumn (September–November): Sweets and crafts highlight autumn harvest; samurai-themed festivals and pumpkin events in October.
Winter (December–February): Limited seasonal offerings; warm indoor experiences at the onsen and brewery.
Ratings
Family-Friendly Review
Utsunomiya Romantic Village offers play areas, kids' events like the Kids Nature Festival, and interactive farm experiences. Family-friendly food options and stroller-accessible paths enhance the experience. Educational activities and safe, spacious facilities make it highly suitable for families.
Food Lover Review
The roadside station features diverse dining options including a craft brewery, local specialty restaurants, and seasonal farm-to-table offerings. Fresh produce from the farm and unique regional products like Yuzu and sweet potato items elevate the culinary experience.
Car Camping Review
Basic facilities like restrooms and vending machines are available. While the site allows overnight parking, it lacks dedicated car camping zones. The environment is moderately quiet, but not ideal for extended stays due to limited camping infrastructure.
Scenic Beauty Review
The roadside station is set in a scenic rural landscape with well-maintained gardens, seasonal blooms, and natural views. Scenic viewpoints and photo spots abound, especially in the farm and forest areas. The overall aesthetic is inviting and peaceful year-round.

