Discover the Spirit of Nasu Through Nature, History, and Local Flavor
Nasu Yoichi no Sato is a vibrant roadside station nestled in the scenic heart of Nasu, where rolling hills, lush forests, and open farmland create a serene backdrop for an authentic Japanese countryside experience. More than just a pit stop, it’s a cultural gateway that honors the legacy of the legendary samurai Yoichi, blending history with modern hospitality.
Visitors are welcomed by a dynamic mix of local cuisine, artisanal crafts, and seasonal events. Highlights include fresh regional produce, traditional food stalls, and interactive workshops that bring Nasu’s heritage to life. With thoughtful amenities, scenic views, and easy access from major routes, Nasu Yoichi no Sato offers a memorable journey for travelers seeking connection, culture, and comfort.
Why Visit
Nasu Yoichi no Sato stands out as the only roadside station in the region offering handmade dairy ice cream crafted exclusively from Jersey cow milk raised on local farms. Visitors can also experience the rare opportunity to tour a working cheesemaking facility on-site, where traditional methods produce a rich, aged Gouda-style cheese only available here. The station’s seasonal farm-to-table market features heirloom vegetables and artisanal fermented foods unique to the Nasu highlands.
Restaurants & Dining
Savor authentic regional flavors at Nasu Yoichi no Sato roadside station.
Yamato Kitchen
やまとキッチン
Specialty
Traditional Japanese home cooking with seasonal ingredients
A cozy restaurant offering authentic Japanese home-style meals, focusing on fresh, locally sourced ingredients. The atmosphere is warm and welcoming, perfect for a relaxing meal.
Sakura Café
さくらカフェ
Specialty
Japanese-style pastries and tea experience
A charming café specializing in delicate Japanese pastries and premium tea blends. The ambiance is serene and elegant, ideal for afternoon relaxation.
Nasu Specialty Diner
那須特産料理
Specialty
Local cuisine featuring Nasu region's signature ingredients
A specialty restaurant dedicated to showcasing the unique flavors of the Nasu region, using only regional produce and traditional recipes.
Farmers' Market Food Stall
農産物直売所
Specialty
Fresh local produce and quick street food
A vibrant food stall offering fresh, locally grown vegetables, fruits, and simple street food made on-site using seasonal ingredients.
Shopping Highlights
Discover unique local crafts and seasonal treats at Nasu Yoichi no Sato roadside station.
Nasu Craft Market
那須工芸市場
A shop featuring handmade crafts and artisanal goods from local artisans.
Products
Must-Try Item
Handcrafted ceramic tea set
Nasu Dairy & Meat Shop
那須乳・肉販売所
Specializes in high-quality local beef and dairy products from Nasu farms.
Products
Must-Try Item
Nasu beef jerky
Nasu Farmers' Market
那須農産物市場
A marketplace where local farmers sell fresh produce directly to visitors.
Products
Must-Try Item
Nasu strawberries
Nasu Souvenir Store
那須お土産屋
A shop offering a wide range of souvenirs and local specialties for visitors.
Products
Must-Try Item
Nasu-themed gift set
Nasu Alcohol & Wine Shop
那須酒類販売所
A shop specializing in local alcoholic beverages, including sake, wine, and craft beer.
Products
Must-Try Item
Nasu mountain wine
Nasu General Store
那須総合販売所
A general store offering everyday essentials and local products.
Products
Must-Try Item
Nasu regional snack pack
Nasu Bakery
那須ベーカリー
A bakery specializing in fresh bread, pastries, and traditional Japanese sweets.
Products
Must-Try Item
Nasu red bean pastry
Featured Products
Explore signature specialties like fresh Nasu produce and handmade artisan goods.
Nasu Beef Jerky
那須牛せんべい
Premium dried beef jerky made from locally raised Nasu beef, seasoned with natural spices.
Nasu Strawberry Jam
那須いちごジャム
Artisanal jam made from fresh, locally grown strawberries, no added sugar.
Nasu Mountain Herb Tea
那須山草茶
A blend of wild herbs collected from the Nasu mountains, known for its calming properties.
Nasu Craft Ceramic Set
那須工芸陶器セット
Handmade ceramic set featuring traditional Nasu designs, perfect for daily use or gifting.
Nasu Sake Gift Box
那須酒ギフトボックス
A curated selection of local sake, ideal as a gift or for tasting.
Nasu Red Bean Pastry Pack
那須あずきパイパック
Assorted pack of traditional red bean pastries made with locally sourced azuki beans.
Nasu Vegetable Pickle Mix
那須野菜漬物ミックス
A variety pack of pickled vegetables from Nasu farms, perfect for rice meals.
Facilities & Amenities
Enjoy convenient amenities including restrooms, parking, and relaxation spaces.
Parking Area
A parking area is available for visitors and travelers.
Near the main entrance of the roadside station
Restroom
Clean and accessible restrooms are provided for visitors.
Located near the main building and information center
Free Wi-Fi
Free Wi-Fi is available throughout the roadside station for guests and visitors.
Throughout the facility, including the lobby and rest areas
Information Center
An information center offering local guides, maps, and assistance with travel planning.
Main building, near the entrance
Children's Play Area
A safe and fun play area for children with various toys and equipment.
Near the outdoor garden and picnic area
Hot Spring Bath
A public hot spring bath facility offering relaxation and therapeutic benefits.
Located within the onsen building, accessible via the main path
Bicycle Rental
Bicycles are available for rent to explore the surrounding area.
Near the entrance and parking area
Nursing Room
A private and comfortable space for mothers to breastfeed or care for infants.
Located near the restroom and information center
EV Charging Station
Electric vehicle charging station available 24 hours a day. Supports Terra Charge and QR code-based payment.
Near the parking area, marked with EV charging signs
ATM
An ATM is available for cash withdrawals.
Near the main entrance and information center
Pet Area
A designated area for pets with space and facilities to ensure their comfort.
Outdoor area near the picnic zone
Activities & Experiences
Participate in hands-on workshops and seasonal events throughout the year.
Guided Nature Walk
自然体験ウォーク
Participants will take a guided walk through the natural surroundings of the roadside station, learning about local flora, fauna, and ecosystems.
Duration
60 min
Wear appropriate footwear and bring rain gear if needed.
Local Craft Workshop
地元工芸体験
Attendees will create traditional local crafts using natural materials, guided by local artisans.
Duration
90 min
Seasonal Harvest Experience
季節の収穫体験
Visitors will participate in seasonal harvesting activities such as picking vegetables or fruits, learning about sustainable farming practices.
Duration
120 min
Activities may be rescheduled due to heavy rain or extreme heat.
Farm-to-Table Cooking Class
地産地消料理教室
Participants will learn how to prepare meals using fresh, locally sourced ingredients from the roadside station's farm.
Duration
150 min
Bicycle Rental
自転車レンタル
Rent bicycles to explore the surrounding countryside and nearby trails at your own pace.
Duration
180 min
Rental service may be limited during rainy or stormy weather.
Seasonal Festival Tour
季節のまつりツアー
Join a guided tour to experience local seasonal festivals, including traditional performances, food stalls, and cultural activities.
Duration
240 min
Tours may be canceled or modified in case of severe weather.
Insider Tips
Plan your visit during peak harvests for the best selection and local insights.
- Best Arrival Time: Arrive by 9:30 AM on weekends to secure the limited-edition milk bread from the bakery, which sells out by 11:00 AM and is only available during weekend mornings
- Hidden Gems: Visit the deli counter between 10:00 AM and 11:30 AM to find the day’s fresh batch of seasonal vegetable tempura, made from produce grown in the station’s own garden
- Weekend Special: On Saturdays and Sundays, the food truck near the parking lot serves grilled yakitori with house-made tare sauce starting at 11:00 AM—arrive by 11:15 AM to avoid the line
- Best Value Purchase: Buy the seasonal fruit basket (available only in July and August) from the produce stand at 1,000 yen—it includes locally grown peaches, plums, and grapes, and is discounted by 20% after 3:00 PM
- Peak Experience Timing: Visit the on-site orchard garden between 2:00 PM and 4:00 PM on weekdays to witness the guided harvesting demonstration, held daily during the summer fruit season
- EV Charging Tip: Use the Terra Charge station located near the main entrance—plug in your EV between 1:00 PM and 3:00 PM to avoid peak usage times, as the station is busiest during early morning and evening hours
- Souvenir Shortcut: Purchase the limited-edition Nasu Yoichi no Sato tote bag at the information desk before 12:00 PM to ensure availability—only 50 are restocked each week and they sell out quickly
Best Time to Visit
Spring (March–May): Canola flowers bloom in late March to April, and fresh bamboo shoots are available at the market from early April.
Summer (June–August): Fresh strawberries are harvested from June through July, with peak picking in early July.
Autumn (September–November): The roadside station hosts the annual Nasu Yoichi Harvest Festival in early October, featuring local produce and crafts.
Winter (December–February): The area offers scenic winter views and hot spring experiences, with special winter menus at the restaurant.
Ratings
Family-Friendly Review
Nasu Yoichi no Sato features a children's play area, interactive farm activities, and stroller-friendly paths. Kid-friendly food options and family restrooms enhance the experience. Educational elements like seasonal farming displays add value for children.
Food Lover Review
The roadside station offers diverse local specialties including fresh produce from nearby farms, artisanal snacks, and regional dishes. The farmers market provides high-quality seasonal ingredients, and the dining area includes unique food experiences.
Car Camping Review
Basic facilities like clean restrooms and vending machines are available. The site is relatively quiet with space for parking, though overnight stays are not officially permitted. Comfort for extended stays is limited.
Scenic Beauty Review
Surrounded by lush farmland and scenic hills, the roadside station offers panoramic views. Seasonal changes enhance the landscape, and designated viewpoints provide excellent photo opportunities with natural beauty and peaceful atmosphere.