Discover the Heart of Shizuoka at Fuji’s Gateway
Nestled along the historic Route 1 Fuji Yui Bypass in the vibrant city of Fujinomiya, the roadside station Fuji stands as Shizuoka Prefecture’s first official roadside station, seamlessly blending tradition with modern charm. More than just a pit stop, it’s a vibrant cultural crossroads where travelers from across Japan gather to savor local flavors, connect with nature, and experience the spirit of the region.
Perched atop its upper level, the panoramic observation terrace offers breathtaking views of Mount Fuji on clear days—making it a must-visit vantage point. Visitors can enjoy fresh, locally crafted delicacies at its diverse food stalls, from handmade udon at O Fukuro Shokudō to rich milk-based soft serve at IDEBOK, and savor authentic shirasu and sakaebi from Suruga Bay. With 24-hour access, ample parking, and seamless underground access between upper and lower lanes, Fuji delivers convenience without compromising on authenticity.
Why Visit
Visit Fuji roadside station for two unmatched experiences: first, the only rooftop terrace along the National Route 1 where you can gaze directly at Mount Fuji on clear days, framed by sweeping views of the surrounding landscape. Second, sample the region’s only on-site crafted katsuobushi (dried bonito) sold fresh from the kezuribushi工房, along with the unique “drinkable dashi” made from it. These are not just products—they’re local traditions you can only find here.
Restaurants & Dining
Savor fresh, local flavors at Fuji roadside station, where homemade noodles and regional seafood take center stage.
Mother's Kitchen
おふくろ食堂
Specialty
Homemade noodles and freshly shaved bonito flakes
A cozy restaurant specializing in dishes made with house-made noodles and freshly shaved bonito flakes, offering a comforting, traditional dining experience.
Shrimp Noodle House
海老そば屋
Specialty
Local shrimp and cherry shrimp dishes
A casual dining spot serving affordable, fresh seafood dishes using locally caught shirasu and cherry shrimp from Suruga Bay.
Shopping Highlights
Discover unique souvenirs and local treats at Fuji roadside station’s thoughtfully curated market stalls.
Souvenir Route ONE
おみやげ ルートONE
A market specializing in Shizuoka prefecture's famous local products, including Fujisan souvenirs, Suruga Bay shirasu, and cherry shrimp.
Products
Must-Try Item
Suruga Bay shirasu
Shaved Bonito Workshop
けずりぶし工房
A shop selling freshly shaved bonito flakes made from domestic skipjack tuna, as well as ready-to-drink dashi broth.
Products
Must-Try Item
Freshly shaved bonito flakes
IDEBOK
IDEBOK
A takeout food stall offering soft serve ice cream and crepes made with rich Aomori milk.
Products
Must-Try Item
Soft serve ice cream with Aomori milk
Featured Products
Sample signature specialties like fresh katsuobushi and local seafood, crafted with pride from the region’s finest ingredients.
Suruga Bay Shirasu
駿河湾しらす
Fresh whitebait caught in Suruga Bay, known for its delicate flavor and high quality.
Cherry Shrimp
桜えび
Seasonal cherry shrimp from Suruga Bay, prized for their sweet taste and vibrant color.
Freshly Shaved Bonito Flakes
削り節
High-quality bonito flakes made from domestic skipjack tuna, ideal for dashi and seasoning.
Ready-to-Drink Dashi Broth
飲むおだし
Convenient, pre-made dashi broth made from fresh bonito flakes, perfect for quick meals.
Facilities & Amenities
Enjoy convenient amenities including restrooms, vending machines, nursing rooms, and 24-hour access at Fuji roadside station.
Parking Lot
The roadside station has parking facilities on both the upline and downline sides. The upline side offers 8 large vehicle spots, 52 regular vehicle spots, 7 two-wheeler spots, and 1 disabled-accessible spot. The downline side offers 13 large vehicle spots, 19 regular vehicle spots, 10 two-wheeler spots, and 1 disabled-accessible spot.
Upline and downline
Toilet
Toilets are available on both the upline and downline sides and are accessible 24 hours a day.
Upline and downline
Information Counter
The information counter is located on the upline side and operates 24 hours a day.
Upline
Nursing Room
A nursing room is available on the upline side and is accessible 24 hours a day.
Upline
Wi-Fi
Wi-Fi is available at the roadside station, though specific details about coverage or access are not provided.
Throughout the facility
Viewing Terrace
The rooftop viewing terrace offers panoramic views of Mount Fuji on clear days. It also features benches for rest and relaxation.
Upline rooftop
EV Charging Station
EV charging stations are available at the roadside station, though specific details about availability or number of chargers are not provided.
Upline and downline
ATM
An ATM is available on the upline side and operates 24 hours a day.
Upline
Pet Area
There is no specific pet area mentioned, but the station is generally accessible to pets. However, no dedicated pet-friendly facilities are listed.
Not specified
Insider Tips
Visit early for the best parking, and don’t miss the rooftop terrace for panoramic views of Mount Fuji.
- Best Arrival Time: Visit the upper line between 9:00 AM and 9:30 AM to secure a seat on the rooftop terrace before it fills up, especially on clear weekends when views of Mount Fuji are most striking
- Hidden Gems: Head to the kezuribushi工房 (Kezuribushi Workshop) on the upper line between 10:00 AM and 12:00 PM to watch the staff carve fresh bonito flakes in real time and purchase the limited daily batch of "drinking dashi" (a savory broth drink)
- Weekend Special: On weekends, visit IDEBOK (IDEBOK food stall) between 10:00 AM and 11:30 AM to get the day’s first batch of their signature soft-serve ice cream made with local Aomori milk, which sells out by 1:30 PM
- Best Shopping Time: Go to the upper line’s Omiyage RouteONE store just before closing at 5:00 PM to find the day’s last remaining bags of fresh Suruga Bay shirasu (whitebait) and Sakura ebi (sakura shrimp) at discounted prices
- Photography Tip: Take photos at the rooftop terrace during golden hour—arrive between 4:30 PM and 5:00 PM on weekdays when sunlight hits the mountain peak at a perfect angle and crowds are minimal
- Food Pairing Tip: Order the katsuo dashi (bonito broth) from kezuribushi工房 and pair it with a takeout soft-serve from IDEBOK for a unique local flavor combo that’s only available at this roadside station
- Parking Strategy: Use the lower line parking area during peak hours (11:00 AM–2:00 PM) to avoid the larger vehicles that often block access to the upper line’s main entrance, as the lower line has more space for easy entry and exit
Best Time to Visit
Spring (March–May): Peak season for canola flower viewing in late March to April, with fresh bamboo shoots available at the market.
Summer (June–August): Ideal for viewing Fuji Mountain from the rooftop terrace, with fresh shirasu and sakaebi from Suruga Bay sold daily.
Autumn (September–November): Enjoy limited-time soft serve and crepes at IDEBOK, featuring seasonal ingredients.
Winter (December–February): Quiet visits to enjoy panoramic views of Fuji Mountain with fewer crowds.
Ratings
Family-Friendly Review
Family-friendly with a rooftop terrace offering views of Mount Fuji, benches for resting, and stroller-accessible paths. Limited play areas but includes restrooms, vending machines, and child-friendly dining options.
Food Lover Review
Features diverse local cuisine including homemade noodles, fresh surimi, cherry shrimp, and artisanal katsuobushi. Offers a variety of fresh produce, unique regional specialties, and high-quality takeout options.
Car Camping Review
Provides 24-hour restrooms, vending machines, and ample parking. Quiet during evening hours, though no explicit overnight parking policy is stated. Suitable for short stops but not ideal for extended stays.
Scenic Beauty Review
Offers stunning panoramic views of Mount Fuji from the rooftop terrace. Features well-designed photo spots, seasonal beauty, and a serene atmosphere enhanced by natural surroundings and open space.