Discover the Heart of Oita’s Natural Bounty
Nestled along Prefectural Road 26 in the serene town of Oda, Ono roadside station stands as a vibrant gateway to the unspoiled landscapes and agricultural richness of Ōita Prefecture. Surrounded by vast fields, crystal-clear rivers, and lush forests, this roadside station offers more than just a pit stop—it’s a celebration of local life, where the warmth of community meets the purity of nature.
At Ono, visitors can savor freshly harvested vegetables and premium regional products, including the famed "Yutaka Shamo" free-range chicken, cultivated with care by local farmers. The station also features the Oda Town Products Pavilion "Daichi" and the restaurant "Daichi," where authentic local flavors come to life. With helpful information boards, scenic views, and access to nearby attractions like the legendary Yashima Falls and the vibrant Hachimaki Sakura Festival, Ono is a true hub for travelers seeking authentic rural experiences.
Why Visit
Located in the heart of Oita’s fertile highlands, 道の駅 おおの offers a rare taste of regional authenticity through its exclusive seasonal harvests. Visitors can savor the only locally crafted pickled vegetables made from heirloom cucumbers grown in volcanic soil, a tradition preserved by third-generation farmers. The roadside station’s signature dish, a steaming bowl of Shamo chicken stew, is prepared with free-range birds raised in the same mountain pastures that inspired the area’s ancient landscapes. This is not just a stop—it’s a journey into the living culture of the region.
Restaurants & Dining
Savor farm-fresh flavors at Ono roadside station, where local ingredients shine in hearty, seasonal dishes.
大地 Restaurant
レストラン 大地
Specialty
Local farm-to-table cuisine featuring fresh vegetables and regional ingredients
A cozy dining space offering traditional Japanese meals made with locally grown vegetables and seasonal produce. The atmosphere is warm and welcoming, emphasizing the connection between nature and food.
Shopping Highlights
Discover regional treasures and handmade goods at Ono’s bustling marketplace, perfect for authentic souvenirs.
Oita Town Products Pavilion Daichi
大野町物産館 大地
A retail shop showcasing regional agricultural products, crafts, and specialty goods from the Oita area
Products
Must-Try Item
Fresh vegetables grown in the region
Featured Products
Explore Ono’s signature specialties, from crisp mountain vegetables to artisanal preserves made with local care.
Fresh Vegetables from Oita
新鮮野菜
Locally grown vegetables nurtured by the rich soil and clean water of the region, known for their freshness and flavor
Local Chicken Meat
地鶏肉
High-quality chicken raised in the natural environment of Oita, prized for its tenderness and taste
Facilities & Amenities
Enjoy convenient amenities including restrooms, parking, and information kiosks at Ono roadside station.
Parking
The roadside station provides parking facilities for visitors.
Located at the roadside station premises
Restroom
Public restrooms are available for visitors.
Located at the roadside station premises
Information Center
An information corner provides road information, nearby roadside station details, tourism information, medical information, weather updates, and disaster alerts via bulletin boards.
Located at the roadside station premises
Park
A park is available for visitors to enjoy outdoor relaxation and recreation.
Located at the roadside station premises
Wi-Fi
Wi-Fi service is available during operating hours from 9:00 to 18:00.
Located at the roadside station premises
Insider Tips
Visit during the annual Earth Festival for peak local flavor and insider access to hidden gems.
- Best Arrival Time: Arrive by 9:30 AM to secure fresh produce from the local farmers' stand, as the most popular vegetables like heirloom tomatoes and purple carrots are typically sold out by midday
- Hidden Gems: Visit the "大地" (Daichi) local product shop between 10:00 AM and 11:00 AM to find limited-edition seasonal jams made from wild mountain berries, available only during spring and early summer
- Weekend Special: On Sundays, the restaurant "大地" serves a special lunch menu featuring local chicken "Yutaka no Shamo" with rice grown in the nearby rice paddies—order by 11:30 AM to guarantee a seat
- Information Corner Tip: Check the information board at 9:15 AM daily for the latest road closure updates on National Route 57, especially after heavy rain, as this route is frequently affected by landslides
- Nearby Attraction Shortcut: Use the roadside station’s route map on the information board to plan a direct drive to the "Yamabuki-take Botan Cherry Blossom" site—signs on the map point to a hidden gravel access road that cuts 10 minutes off the standard route
- Local Product Pick-up: Purchase the "Oono Mountain Herb Tea" from the "大地" shop between 12:00 PM and 1:00 PM, when staff offer a free sample of the new harvest tea blend
- Event Timing: Attend the "Daichi Festival" at the local product shop on the first Sunday of November, where farmers sell handmade pickles and fermented vegetables at a 20% discount only during the 12:00 PM to 1:30 PM window
Best Time to Visit
Spring (March-May): Late March to April features the ebo-shi mountain peony blossom festival and fresh bamboo shoots available at the market.
Summer (June-August): August hosts the Shida-hara lake surface fire festival, while summer vegetables peak in availability.
Autumn (September-November): November brings the Matsumoto Grand Festival, showcasing regional harvests and crafts.
Winter (December-February): February features the dondo-yaki ceremony, and winter vegetables like daikon are at their best.
Ratings
Family-Friendly Review
Ono roadside station offers a playground and a family-friendly atmosphere. While no dedicated baby facilities are available, the presence of a park and local food options make it suitable for families. The natural setting enhances the experience, though stroller access could be improved.
Food Lover Review
Ono features a variety of local specialties including fresh vegetables and regional dishes like 'Toyono Shamo' chicken. The local produce market and well-curated restaurant provide high-quality, authentic experiences. The emphasis on regional farming adds to the food authenticity.
Car Camping Review
Ono has parking and restrooms, supporting basic overnight stays. However, there is no designated camping area or overnight parking policy. The environment is quiet during the day but lacks dedicated facilities for extended stays, limiting its suitability for car camping.
Scenic Beauty Review
Ono is located in a vast natural landscape with scenic views of fields and streams. The surrounding countryside and seasonal beauty enhance the atmosphere. Though no formal viewpoint is marked, the open space and natural surroundings offer pleasant photo opportunities.