Station Phoenix

Discover the Soul of 日南 Coast at Phoenix Roadside Station

Perched at the gateway to the rugged 日南 Coast, Phoenix Roadside Station lies just 1 kilometer south of Horigiri Pass, offering panoramic views of dramatic wave-cut rocks known as "Oni no Senkaku" and the sparkling blue waters of the Pacific. Nestled along Prefectural Route 377, this scenic stop is a vibrant fusion of natural beauty and regional charm, where tropical flora like jacaranda, bougainvillea, and over 20 phoenix palms flourish year-round. Visitors can explore nearby attractions including Seisho Shrine, Seisho Beach, and the White Sand Auto Campground, all within minutes.

More than a rest stop, Phoenix Roadside Station serves as a cultural and informational hub, providing maps, local tourism guides, and real-time road updates. Whether you're planning a coastal drive along the acclaimed 日南 Phoenix Road or simply seeking a peaceful retreat with breathtaking vistas, this station offers an authentic taste of southern Kyushu’s rugged elegance and warm hospitality.

Phoenix roadside station offers a rare vantage point overlooking the jagged wave rock formation known as "Oni no Sentaku Ita" (Ghost’s Laundry Board), where turquoise waters meet rugged cliffs in a scene defined by dramatic coastal geology. Here, visitors can only experience the region’s exclusive seasonal bloom of 20 towering Phoenix palms and vibrant jacarandas that frame the sea, creating a surreal, tropical landscape unlike any other roadside station in Miyazaki.

• Best Arrival Time: Visit between 9:00–10:00 AM to secure a parking spot near the viewing platform, as the area fills quickly by mid-morning due to its popularity as a photo location for the wave rock formation known as "Oni no Senkaku" (鬼の洗濯板)

• Hidden Gems: Look for the limited-edition "Blue Sea Series" souvenirs at the观光物産館 (tourist shop) — these include hand-painted coasters and postcards featuring the iconic blue ocean and sky view from the roadside station, available only during the summer months

• Weekend Special: On weekends, visit the "Restaurant Horikiri" between 11:30 AM and 1:30 PM to try the seasonal lunch special featuring local sea bream and grilled vegetables from the nearby fishing village of Nakaumi

• Best Photo Spot: Position yourself at the western edge of the viewing platform just before sunset to capture the full silhouette of the wave rock formation against the deep blue sky and sea, especially during the summer months when the light is most dramatic

• Local Flavor Tip: Purchase the "Miyazaki Sea Breeze" fruit jam at the souvenir shop — it’s made with locally grown citrus and sea buckthorn, and is only available at Phoenix during the months of June through September

• Event Timing: Plan your visit in early August to experience the Miyazaki Aoshima International Beer Festival, which features live music and local craft beer tastings held near the roadside station’s parking area

• Information Corner Hack: Use the information terminal at the corner to print out a detailed map of the "Nichinan Phoenix Road" route — this map includes GPS coordinates for all 7 mountain passes and sharp curves, ideal for road trip planning and navigation

Spring (March–May): Blooming jacarandas and bougainvillea create vibrant displays; fresh seasonal produce available at the market.

Summer (June–August): Hosts the Miyazaki Aoshima International Beer Festival in August; ideal for coastal views and beach access.

Autumn (September–November): Pleasant temperatures for scenic drives along the acclaimed Nankai Coast Road.

Winter (December–February): Calm, clear skies offer unobstructed views of the sea and wave-formed rocks.