Savor the Sea, Celebrate the Spirit of Sanriku
Nestled along the rugged coastline of Iwate Prefecture, Sanriku roadside station stands as a vibrant gateway to the natural and cultural riches of the Sanriku region. Located in the heart of Ominato City, it serves as a dynamic hub where local heritage meets modern hospitality, offering travelers a true taste of Japan’s coastal bounty.
Renowned for its world-class abalone, prized scallops, and Japan’s highest yield of wakame seaweed, Sanriku showcases the region’s abundant marine treasures. Visitors can savor fresh seasonal seafood, sample unique local delicacies like kaki ice and sea urchin in soy sauce, and explore the story of UNESCO-recognized traditional fishing practices. With its welcoming atmosphere and deep connection to the land and sea, Sanriku is more than a stop—it’s a celebration of Sanriku’s enduring spirit.
Why Visit
Visit Sanriku roadside station to experience the only place in the region where you can sample authentic kakisohuto—Japan’s first persimmon-based ice cream—crafted from locally harvested fruit. Here, you’ll also find the sole retail outlet for wild-caught, grade-A Awaabi from the Sanriku coast, a rare delicacy renowned for its tender texture and deep oceanic flavor. These are not just products—they are taste memories of this unique coastal community.
Restaurants & Dining
Savor the ocean's bounty at Sanriku roadside station, where fresh seafood and local flavors come together in every bite.
Seafood Dining
食事処「浜どこ」
Specialty
Local seafood cuisine with a focus on fresh fish and shellfish from the Sanriku region
A dining area offering traditional Sanriku seafood dishes, emphasizing fresh, locally sourced ingredients. The atmosphere is warm and welcoming, ideal for enjoying the flavors of the coastal region.
Fast Food Corner
ファーストフード「漁火」
Specialty
Quick seafood snacks and light meals
A casual food stall offering fast, convenient meals with a focus on local seafood. Perfect for a quick bite while exploring the roadside station.
Shopping Highlights
Discover unique local treasures and regional crafts at Sanriku roadside station, perfect for souvenirs and gifts.
Seafood Market
鮮魚
A fresh fish section offering a wide variety of seasonal seafood caught in the Sanriku fishing grounds, including abalone, scallops, sea urchin, and more.
Products
Must-Try Item
Freshly caught scallops
Local Specialty Store
売店
A general retail shop selling a variety of local products, including preserved seafood, regional snacks, and traditional crafts.
Products
Must-Try Item
Pickled sea urchin
Featured Products
Explore signature specialties like wild abalone, fresh scallops, and premium wakame, all proudly from Sanriku’s rich coastal heritage.
Steamed Abalone from Sanriku
岩手三陸 煮あわび
Selectively chosen high-quality wild abalone from Iwate Prefecture, carefully processed to enhance its natural umami flavor. A luxurious delicacy with tender texture and rich coastal taste.
Frozen Wild Abalone 500g (3-5 pieces)
[冷凍]天然あわび 500g(3~5個)
500g of wild abalone from Sanriku, frozen immediately after capture to preserve freshness. The abalone is known for its thick, firm meat and strong seaweed aroma, ideal for sashimi or cooking.
Mirin-Dried Mackerel 3 Pieces × 5 Packs
サンマみりん干し3枚入れ×5パック
A set of five packs, each containing three pieces of mackerel marinated in mirin. A traditional preservation method that enhances flavor and is perfect as a side dish or rice topping.
Sweet-Flavored Sea Urchin 180g
汐うに甘口180g
Freshly harvested sea urchin from Sanriku, lightly salted and preserved using traditional methods. Known for its rich, sweet taste and excellent texture, ideal for onigiri or steamed rice.

Kaki-so-huto Ice Cream
日本初‼柿を使ったアイス
Japan's first ice cream made from persimmons. A unique and refreshing dessert that highlights the natural sweetness of local persimmons.
Facilities & Amenities
Relax and recharge with modern amenities and serene spaces at Sanriku roadside station, designed for comfort and convenience.
Parking Area
The roadside station includes a parking area for visitors.
Inside the roadside station
Restroom
Restrooms are available for visitors at the roadside station.
Inside the roadside station
Wi-Fi
Free Wi-Fi is available for visitors at the roadside station.
Inside the roadside station
Information Center
An information center is available at the roadside station to assist visitors with local tourism and services.
Inside the roadside station
Play Area
A play area is available for children at the roadside station.
Inside the roadside station
Hot Spring Bath
The 'Nagamori no Yumekko' facility offers a hot spring bath using clear spring water from the area, providing relaxation and scenic views of nature.
Summer Insect Hot Spring Bath Facility
Bike Rental
Bike rental services are available at the roadside station for visitors exploring the area.
Inside the roadside station
Nursing Room
A nursing room is available for mothers with infants at the roadside station.
Inside the roadside station
EV Charging Station
Electric vehicle charging stations are available for visitors at the roadside station.
Inside the roadside station
ATM
An ATM is available for visitors at the roadside station.
Inside the roadside station
Pet Area
A designated pet area is available for visitors with pets at the roadside station.
Inside the roadside station
Insider Tips
Find local favorites, seasonal highlights, and insider knowledge to make the most of your visit to Sanriku roadside station.
- Best Arrival Time: Visit between 9:00 AM and 9:30 AM on weekdays to secure the freshest batch of Hokkaido-style scallops (hotate) delivered daily from local fishermen, as they are often sold out by midday.
- Hidden Gems: Head to the deli counter at the back of the store to find the limited-edition kaki-sohuto ice cream, made exclusively with locally grown persimmons and available only during the autumn season.
- Weekend Special: On weekends, arrive by 10:30 AM to purchase the day’s first batch of fresh wakame (seaweed) harvested from the nearby coastal waters—this is the only time the premium-grade wakame is available in the retail section.
- Food Truck Timing: Check the roadside station’s official notice board near the parking area every Friday and Saturday afternoon for pop-up food trucks offering grilled sea urchin (uni) skewers, which are only available from 3:00 PM to 5:00 PM.
- Bakery Alert: Purchase the fresh milk bread from the in-house bakery before 11:00 AM, as it is baked only once daily and sells out by noon—this is the only time the bakery’s signature bread is available.
- Seasonal Product Purchase: Buy the "Sio Uni" (salty sea urchin) in 180g packs during the winter months (December to February), as this product is only produced and stocked during the peak season due to the limited harvest window.
- On-Site Experience Tip: If visiting the summer hot spring facility (Nagami no Yokko), reserve your bath slot for 10:00 AM or 10:30 AM to enjoy the quietest time of day, when the natural spring water is still at its clearest and most refreshing.
Best Time to Visit
Spring (March-May): Fresh abalone and scallops arrive in spring, with peak seasonal availability from April to May.
Summer (June-August): Peak season for fresh sea urchin and hokkigai, with the hot spring bath open daily.
Autumn (September-November): Fresh sardines and kelp harvested through autumn, with the last abalone harvest in October.
Winter (December-February): Winter is ideal for enjoying preserved sea urchin and traditional coastal cuisine.
Ratings
Family-Friendly Review
The roadside station offers a children's play area and stroller-friendly pathways. Family-friendly food options include local seafood and unique snacks. Educational elements highlight regional traditions like the UNESCO-recognized Yoshibe katsuobushi. Safety and accessibility are well maintained.
Food Lover Review
The station features diverse, high-quality seafood and local specialties such as fresh scallops, abalone, wakame, uni, and hoya. Fresh produce and artisanal products like pickled abalone and sweet uni are available. The variety and regional authenticity elevate the dining experience.
Car Camping Review
Restrooms and vending machines are available, supporting basic overnight needs. The area is quiet with scenic coastal views, enhancing comfort. However, no explicit overnight parking policy is listed, limiting clarity for extended stays.
Scenic Beauty Review
The station overlooks a scenic coastal landscape with clear views of the Pacific and natural surroundings. Photo opportunities abound near the ocean and forested areas. Seasonal beauty varies with changing tides and foliage, creating a serene, picturesque atmosphere.

