Discover the Heart of Hokkaido’s Natural and Cultural Heritage
Sobetsu Information Center i, nestled along National Route 453 in the scenic town of Sobetsu, serves as a vibrant roadside station and cultural gateway to one of Hokkaido’s most unique regions. Surrounded by volcanic landscapes, serene lakes, and lush farmland, this destination offers more than just a pit stop—it’s a hub where nature, history, and local craftsmanship converge.
Visitors can explore the interactive Volcanic Disaster Learning Center, sample fresh local produce at the farm-to-table market, and savor the famed Sobetsu apple jam and craft apple wine. With a welcoming rest area, family-friendly playground, and EV charging stations, the center is thoughtfully designed for modern travelers. Nearby, the Noh-ko Memorial Museum and Sobetsu Local History Museum offer insights into the town’s rich heritage, including the legacy of sumo legend Noh-ko. Whether you're seeking authentic regional flavors or a peaceful pause in nature, Sobetsu Information Center i delivers an unforgettable experience.
Why Visit
Sobetsu Information Center i stands out as the only roadside station in the region offering direct access to the volcanic landscape of the Shikotsu-Tōya UNESCO Global Geopark, with its on-site "Volcanic Disaster Learning Center" providing rare insights into the area’s geological history. Visitors can sample the only locally produced Sobetsu apple wine and artisanal jams made exclusively from the town’s heirloom apple varieties—flavors impossible to find elsewhere.
Restaurants & Dining
Savor fresh, local flavors at Sobetsu Information Center i’s cozy café and dining area.
Café & Light Bites Corner
カフェ＆軽食コーナー
Specialty
Relaxing café with a peaceful atmosphere
A free rest area with gentle lighting, ideal for a quiet break while visiting the roadside station. Offers light snacks and beverages in a calm, welcoming environment.
Shopping Highlights
Discover unique local crafts and seasonal goods at the roadside station’s vibrant shop.
Farmers Market Samuz
農産直売所サムズ
Sells fresh local produce, fruits, vegetables, and processed goods from Sōbetsu Town.
Products
Must-Try Item
Sōbetsu Original Jam
Featured Products
Taste the essence of Sobetsu with signature jams and premium apple wine, crafted from regional harvests.
Sōbetsu Apple Jam
そうべつりんごジャム
Handcrafted jam made from locally grown Sōbetsu apples, known for their sweet and rich flavor.
Sōbetsu Apple Wine
そうべつりんごワイン
Premium apple wine produced using fresh Sōbetsu apples, offering a smooth and aromatic taste.
Facilities & Amenities
Relax in comfort with accessible restrooms, Wi-Fi, EV charging, and family-friendly amenities.
Parking Lot
The roadside station has a parking area with 85 standard vehicle spaces, 5 large vehicle spaces, 4 disabled parking spaces, and 1 dedicated EV charging parking space.
Adjacent to the roadside station building
Restroom
The restroom includes a warm water toilet seat, a disabled restroom, and an ostomy-friendly restroom. The facility was recently renovated in 2021.
Inside the roadside station building
Wi-Fi
Free Wi-Fi is available for visitors within the roadside station.
Throughout the facility
Information Center
The roadside station serves as a comprehensive information hub for tourism, local events, road conditions, and regional history. It includes an information counter and exhibits on local culture and volcanic disaster prevention.
Main building, near the entrance
Multi-purpose Playground
A playground with child-friendly equipment is available in the outdoor multi-purpose plaza, suitable for families with young children.
Outside the main building, in the multi-purpose plaza
EV Charging Station
An electric vehicle charging station is available, with a dedicated parking space. Charging takes approximately 30 minutes to complete. The station underwent renovation in 2024 and is regularly maintained.
Dedicated EV charging parking area
Nursing Room
A dedicated nursing room for mothers with infants has been installed since April 2017, making the facility family-friendly.
Inside the roadside station building
ATM
An ATM is available on-site for visitor convenience.
Near the entrance of the roadside station
Insider Tips
Visit during off-peak hours for quieter access and check seasonal updates for special events.
- Best Arrival Time: Visit between 9:00 AM and 10:00 AM on weekdays during winter months (November 16 to March 31) to access the full range of seasonal produce at the farm produce sales counter before the limited stock is depleted.
- Hidden Gems: Look for the exclusive "Sobetsu Apple Jam" and "Sobetsu Apple Wine" at the farm produce sales counter—these are only available at this roadside station and cannot be purchased elsewhere in the region.
- Weekend Special: On weekends, visit the "Sobetsu Apple Juice" counter between 10:30 AM and 11:30 AM when fresh batches of the locally produced juice are restocked—this is the best time to find the freshest selection.
- EV Charging Tip: Use the dedicated EV charging station located in the designated parking area, which takes approximately 30 minutes to complete—plan your visit accordingly, and note that the station is only available during open hours (9:00 AM to 5:00 PM, adjusted seasonally).
- Visitor Information: Check the information counter near the entrance for the latest updates on road conditions and local events, especially during winter months when road closures due to snow are common.
- Family-Friendly Facility: Bring your child to the multi-purpose playground adjacent to the roadside station, which features child-safe equipment and is ideal for short breaks during long drives.
- Stamp Collection: To collect the official roadside station stamp, visit the information desk during operating hours (9:00 AM to 5:30 PM in summer, 9:00 AM to 5:00 PM in winter)—the stamp is not available on holidays or during closures.
Best Time to Visit
Spring (March–May): Late March to April features peak canola flower blooms, ideal for photography and seasonal walks.
Summer (June–August): Fresh local apples and seasonal berries available at the farm stand; nearby lakes offer scenic views.
Autumn (September–November): Apple harvest season at the roadside station; autumn foliage enhances the surrounding landscape.
Winter (December–February): Quiet visits with warm indoor amenities; snow-covered views and nearby hot spring access.
Ratings
Family-Friendly Review
The roadside station features a playground, stroller-friendly paths, and a dedicated nursing room. It offers child-friendly activities, educational exhibits on volcanoes, and a welcoming atmosphere with ample space for families.
Food Lover Review
The roadside station provides a variety of local specialties including unique apple jam and apple wine. The farm produce market offers fresh, high-quality regional fruits and vegetables with genuine local character.
Car Camping Review
It has basic facilities including restrooms, vending machines, and EV charging. While parking is available, overnight stays are discouraged, and the site lacks quiet, dedicated camping zones for car campers.
Scenic Beauty Review
Located near Lake Shikotsu and volcanic landscapes, the site offers scenic views and natural surroundings. The setting provides strong photo opportunities with seasonal beauty and a peaceful, aesthetic atmosphere.