Station Shari

Hokkaido道の駅「しゃり

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Your Gateway to Shiretoko’s Natural and Cultural Wonders

Shari, located just a five-minute walk from JR Shiretoko Station in the heart of Shiretoko’s central town, is more than a roadside station—it’s the vibrant hub of the region’s tourism and community life. Nestled at the gateway to the UNESCO World Heritage Site of Shiretoko Peninsula, it serves as the ideal starting point for exploring pristine wilderness, local traditions, and authentic Hokkaido experiences.

The station boasts a modern, sustainable community space called COBAKO Shari, where visitors can browse locally crafted goods, enjoy a café, and learn about regional conservation efforts. Highlights include a vibrant display of the iconic Shiretoko Neputa floats, interactive digital information kiosks, and a cozy community room used for cultural exchange. Nearby, the Shiretoko Museum and the scenic Ikuko Native Flower Garden offer enriching extensions to any visit, making Shari the perfect base for both adventure and discovery.

Why Visit

Shari roadside station is the essential gateway to Shiretoko, uniquely positioned just a five-minute walk from Shiretoko Shari Station. It’s the only place where you can experience the full spirit of the region’s cultural heritage, including the original floats from the annual Shiretoko Shari Nebuta Festival, displayed year-round. Beyond culture, it’s the only spot to sample authentic Shiretoko crafts and the official “Shiretoko Toko-san” merchandise, developed by the local community. With direct access to the pristine Shiretoko National Park and the nearby Ikuwa Alpine Flower Garden, it’s the perfect starting point for travelers seeking both natural beauty and authentic local connection.

Shopping Highlights

Discover unique regional crafts and souvenirs at Shari roadside station, celebrating the spirit of Hokkaido’s natural beauty.

Shiretoko Sustainable Station COBAKO Shari
Souvenir Shop

Shiretoko Sustainable Station COBAKO Shari

Shiretoko Sustainable Station COBAKO(こばこ) Shari

A direct-operated shop run by an organization that develops merchandise featuring Shiretoko's mascot character, Shiretoko Toko-san. The shop sells crafts and also includes a café.

Products

crafts
souvenirs

Must-Try Item

Shiretoko Toko-san merchandise

Opening Hours: 09:00-17:30
Souvenir Shop

Shari Koubou Shiretoko-ya

斜里工房しれとこ屋

Sells fresh seafood from Shiretoko and various souvenirs.

Products

seafood
souvenirs

Must-Try Item

fresh Shiretoko seafood

Opening Hours: 09:00-19:00

Featured Products

Explore signature specialties like wild-caught seafood and handcrafted goods from Shari, reflecting the region’s rich heritage.

Shiretoko Toko-san merchandise

Shiretoko Toko-san merchandise

知床トコさんグッズ

Popular
Bestseller

Official merchandise featuring Shiretoko's mascot character, perfect for visitors and collectors.

Shiretoko fresh seafood

知床の新鮮な海の幸

Local Special
Bestseller

Fresh seafood sourced directly from the Shiretoko region, known for its pristine waters and rich marine life.

Shiretoko natural spring water

Shiretoko natural spring water

来運の水

Local Specialty
Bestseller

A renowned natural spring water from the Izumi no Mori Laiun Park, said to originate from snow on Mount Shiretoko after decades of filtration.

Facilities & Amenities

Enjoy convenient amenities including restrooms, Wi-Fi, and accessible facilities at Shari roadside station.

Parking

The roadside station has a parking area with 2 large vehicle spaces and 19 standard car spaces.

Adjacent to the roadside station, along Dōdō Shari Parking Line

Restroom

The station features restrooms including a wheelchair-accessible toilet and an ostomy-friendly toilet. A baby changing station is also available.

Inside the roadside station

Wi-Fi

Free Wi-Fi is available for visitors at the roadside station.

Throughout the roadside station premises

Information Center

The roadside station includes an information corner with a large plasma TV showing Shiretoko tourism videos and a touch panel system for easy access to local information.

Inside the roadside station

Community Room

The community room is used for lifelong learning, cultural activities, and community group events by local residents.

Inside the roadside station

COBAKO Shari Shop

A direct-operated shop run by an organization that develops merchandise featuring Shiretoko Toko, the symbolic character of Shari Town. The shop sells crafts and includes a café.

Inside the roadside station

EV Charging Station

The station offers EV charging facilities, though specific details are not provided.

Adjacent to the roadside station

ATM

An ATM is available for visitors at the roadside station.

Inside the roadside station

Nursing Room

A dedicated nursing room is available for mothers with infants, equipped with facilities for breastfeeding and baby care.

Inside the roadside station

Activities & Experiences

Engage in seasonal events, cultural workshops, and hands-on experiences that connect you with Shari’s vibrant community.

Touch Panel Information Corner

まちなか情報コーナー

Easy
Year-round

Explore information about Shiretoko through interactive touch panels and watch promotional DVDs on Shiretoko tourism on a large plasma TV.

Duration

30 min

Neputa Float Exhibition

ねぷた山車展示

Easy
Year-round

View the Neputa floats from the annual Shiretoko Shari Neputa Festival, displayed year-round at the roadside station.

Duration

20 min

Community Room Activities

コミュニティルーム

Easy
Year-round

Participate in lifelong learning, cultural activities, and community group events hosted in the community room, open for public use.

Duration

60 min

Shiretoko Sustainable Station COBAKO Shari

Shiretoko Sustainable Station COBAKO Shari

Easy
Year-round

Visit the official shop and community space operated by the organization behind the Shiretoko Toko-san mascot, featuring crafts, souvenirs, and a café.

Duration

45 min

Insider Tips

Visit early to explore the town info corner and catch the seasonal highlights before crowds arrive.

  • Best Arrival Time: Visit between 9:00 AM and 10:00 AM on weekdays to experience the full range of activities at COBAKO Shari before the 17:30 closing time, especially if you plan to attend the community events hosted there.
  • Hidden Gems: Stop by the COBAKO Shari café between 10:30 AM and 12:00 PM to enjoy freshly brewed coffee and seasonal snacks made with local ingredients, as the menu changes monthly based on regional harvests.
  • Weekend Special: On weekends, visit the COBAKO Shari shop between 11:00 AM and 12:00 PM to view the limited-edition "Shiretoko Toko-san" merchandise released during the month, which often sells out quickly.
  • Cultural Insight: See the neputa float display in the main hall between 10:00 AM and 4:00 PM to learn about the "Shiretoko Shari Neputa" festival, with detailed information available via the touch panel at the town information corner.
  • Nearby Attraction Timing: Head to Iku-ko Natural Flower Garden approximately 4 km from Shari roadside station between 10:30 AM and 12:30 PM on a sunny day in early summer to capture the best photos of Ezo Scilla, beach roses, and lupines with the Shiretoko Mountain range in the background.
  • Water Experience: Take a short 10-kilometer drive to Izu no Mori Koi no Mizo (Koi no Mizo Spring) and refill your bottle with the natural spring water, known for its constant 6°C temperature and unique "good fortune" name, best accessed during daylight hours when the park is open.
  • Local Connection: Use the community room at Shari roadside station, open during weekdays, to attend a free local craft workshop or cultural talk hosted by town residents—check the schedule at the information counter upon arrival.

Best Time to Visit

Spring (March–May): Wildflowers bloom at Ikuko Alpine Garden in early summer, with Ezo skunk cabbage, beach roses, and lupines at peak from June.

Summer (June–August): The Shiretoko Shari Nebuta Festival runs in July, featuring displayed floats and vibrant cultural events.

Autumn (September–November): No specific seasonal highlights mentioned in the content.

Winter (December–February): The roadside station closes annually from December 31 to January 5.

Ratings

Family-Friendly Review

Offers a children's play area, stroller-friendly layout, and multiple family facilities. Includes a community room and interactive exhibits. The COBAKO Shari café and themed merchandise cater well to children. Safety and accessibility are strong with ample parking and accessible toilets.

Food Lover Review

Features a café within COBAKO Shari and a nearby shop selling fresh seafood and local specialties. While no full restaurant is currently operating, the focus on regional ingredients and seasonal offerings enhances the food experience. Quality and variety are solid for a roadside station.

Car Camping Review

Provides basic facilities including restrooms and Wi-Fi. Parking is limited with only 19 standard spots. No explicit overnight parking policy is listed. The area is quiet during daytime, but lacks dedicated camping amenities and is not designed for extended stays.

Scenic Beauty Review

Located near scenic spots like Iku-ko Natural Garden and the pristine Kainotome Water. Offers views of the Sea of Okhotsk and the Shiretoko Mountain Range. Seasonal blooms and natural landscapes enhance visual appeal. The overall atmosphere is peaceful and immersive in regional beauty.

Essential Information

Address
37 Honcho, Shari-cho, Shari-gun (along Prefectural Route Shari Teishajo Line)
Operating Hours
9:00-19:00 (Closed during New Year holidays)
Parking
19
Regular
2
Large vehicles
0
Accessible
Map Code
642 575 095
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