Savor the Sea and History at Kitamaebune Matsumae
Nestled along National Route 228 in the heart of historic Matsumae Town, Kitamaebune Matsumae offers breathtaking views of the Tsugaru Strait, where the waters of Hokkaido meet the Sea of Japan. This roadside station is a gateway to the region’s maritime heritage, where ancient trading ships once sailed and local flavors thrive. Visitors can indulge in the freshest seafood, including premium Matsumae tuna, abalone, and sea urchin, all sourced from nearby waters.
The station shines with its vibrant food offerings, from the luxurious Matsumae Tuna Bowl to seasonal seafood festivals like the weekend-exclusive Urchin Fair. The on-site seafood aquarium lets guests watch live catches before enjoying them in a meal crafted with pride. With a shop featuring local specialties like Matsumae pickle and dried squid, and a thoughtfully designed space offering 24-hour access to an inclusive restroom and free Wi-Fi, Kitamaebune Matsumae blends tradition, taste, and modern convenience into a truly memorable stop.
Why Visit
Perched along National Route 228 with sweeping views of the Tsugaru Strait, Kitamaebune Matsumae stands out as the only roadside station in the region offering direct access to fresh Matsumae Honmaguro—a rare, deep-sea tuna prized for its rich, buttery flavor. Visitors can savor it in the signature "Matsumae Oyakodon" or sample seasonal delicacies like the exclusive weekend-only sea urchin festival, featuring uni harvested from the pristine waters of the nearby bay.
Restaurants & Dining
Savor fresh seafood and local specialties at Kitamaebune Matsumae, where ocean views meet culinary tradition.

North Sea Boat Matsumae Dining Hall
北前食堂
Specialty
Seafood-focused dining with locally sourced ingredients
A seafood restaurant offering a variety of fresh local catches, featuring elaborate dishes such as the 'Matsumae Great Catch Boy Don' and 'Seafood Cherry Blossom Don'. The restaurant also includes a viewing room with tanks displaying abalone, sea urchin, and fish.
Shopping Highlights
Discover unique local treasures and seasonal treats at Kitamaebune Matsumae’s vibrant marketplace.

Local Produce Sales Corner
物産販売コーナー
A shop selling seasonal seafood and local specialty products from Matsumae.
Products
Must-Try Item
Matsumae Bluefin Tuna
Featured Products
Taste the essence of Matsumae with signature items like fresh sea urchin, abalone, and traditional pickled delicacies.

Matsumae Bluefin Tuna
松前本まぐろ
Freshly caught bluefin tuna from the waters of Matsumae, known for its rich flavor and high quality.

Matsumae Rock Seaweed
松前岩海苔
Premium rock seaweed harvested from the coastal waters of Matsumae, prized for its crisp texture and umami flavor.

Hokkaido Cherry Salmon Don
北海桜サーモン丼
A premium salmon dish featuring Hokkaido cherry salmon, known for its delicate taste and vibrant color.

Hokkaido Scallop Don
ほたて丼
A classic scallop bowl made with fresh Hokkaido scallops, known for their sweet and tender texture.
Facilities & Amenities
Enjoy convenient amenities including accessible restrooms, free Wi-Fi, and ample parking at Kitamaebune Matsumae.
Parking Lot
The roadside station has a parking lot with 3 large vehicle spaces and 97 standard vehicle spaces.
Along National Route 228
Toilet
The restroom is available 24 hours a day and includes an ostomy-friendly toilet for people with artificial anus, as well as a wheelchair-accessible toilet and a baby changing station.
Inside the roadside station
Wi-Fi
Free Wi-Fi is available throughout the roadside station.
Inside the roadside station
Information Center
The roadside station features an information center that provides details about local attractions, events, and services.
Inside the roadside station
Play Area
The station includes a play area for children, located within the city's historical district and surrounding attractions.
Near the city's historical district
EV Charging Station
The roadside station offers electric vehicle charging facilities for visitors.
Along National Route 228
ATM
An ATM is available for visitors to access banking services.
Inside the roadside station
Nursing Room
A nursing room is available for mothers with infants, equipped with a baby changing station and privacy.
Inside the roadside station
Pet Area
A designated pet-friendly area is available for visitors with pets.
Near the parking lot
Activities & Experiences
Immerse yourself in hands-on experiences like samurai costume dressing and crafts at Kitamaebune Matsumae’s cultural sites.
Seafood Fair
うにフェア
Participate in a limited-time seafood festival featuring fresh sea urchin, a seasonal delicacy from the region.
Duration
120 min
Sakura Festival
松前さくら祭り
Experience the annual cherry blossom festival in the spring, celebrating the 10,000 cherry trees in Matsumae Park with traditional performances and local food.
Duration
180 min
Best enjoyed on clear, mild days; may be affected by rain or strong winds
Samurai Armor Dress-Up
甲冑の着付け
Try on and learn how to wear traditional samurai armor in a hands-on cultural experience.
Duration
60 min
Sapporo Cedar Craft Making
松前杉のクラフト作り
Create handmade crafts using locally sourced Sapporo cedar wood, a traditional material from the region.
Duration
90 min
Seafood Tank Viewing
水槽見学室
Observe live seafood such as abalone, sea urchin, and fish in a viewing tank, learning about local marine life.
Duration
30 min
Insider Tips
Visit during seasonal events like the uni fair for peak flavors and explore the nearby cherry blossoms and historic sites.
- Best Arrival Time: Visit the food hall between 9:00 AM and 10:00 AM on weekends to secure the limited-edition weekly "uni fair" items, as these are only available during the weekend event and often sell out by midday.
- Hidden Gems: Check the water tank viewing room at the North Wind Matsumae Restaurant to see live sea urchins, abalone, and fresh fish, which are displayed in a dedicated aquarium just before the dining area.
- Weekend Special: On Saturdays and Sundays, the North Wind Matsumae Restaurant offers a special "Seafood Sakura Hana Don" featuring local root fish and Matsumae tuna—order this dish between 11:00 AM and 12:30 PM to avoid the lunchtime rush.
- Best Purchase Time: Visit the souvenir shop between 4:00 PM and 5:00 PM during summer months (April to September) when staff restock fresh Matsumae pickles and dried abalone, ensuring you get the newest seasonal items.
- Cashless Payment Tip: Use only PayPay for payments at Kitamaebune Matsumae, as it is the only accepted cashless option—carry cash or PayPay for all purchases, as credit cards are not accepted.
- Access to Off-Hours Facilities: Use the 24-hour stamp station located near the entrance, which remains accessible even on holidays, allowing you to collect your Michi-no-Eki stamp anytime, including during the winter closure period.
- Parking Strategy: Reserve one of the three large vehicle spots near the entrance if you’re arriving with a large vehicle or mobility aid, as the standard parking area fills quickly and the large spots are often occupied by tour buses.
Best Time to Visit
Spring (April-May): Visit during the Sakura Festival in April to see 10,000 cherry blossoms at Matsuyama Park, including the 300-year-old bloodline cherry tree.
Summer (June-August): Enjoy the weekend-only sea urchin fair in July, featuring fresh, seasonal uni from the waters.
Autumn (September-October): Taste fresh scallops and Hokkaido salmon in dishes at the roadside station, available through early October.
Winter (November-March): Experience the tranquil beauty of the town during the off-season, with the roadside station open year-round.
Ratings
Family-Friendly Review
Offers a child-friendly environment with a play area, stroller accessibility, and an interactive aquarium. Features kid-friendly food options and educational experiences like crafts and historical reenactments. Includes family facilities such as changing tables and accessible toilets.
Food Lover Review
Features a diverse range of high-quality seafood dishes, including seasonal specialties like sea urchin and abalone. Offers fresh local produce and premium regional products. The restaurant provides an immersive culinary experience with unique local flavors and excellent presentation.
Car Camping Review
Provides basic overnight facilities including 24-hour restrooms and Wi-Fi. Offers ample parking for vehicles. However, no dedicated camping zones or overnight stay policies are specified, limiting its suitability for extended car camping.
Scenic Beauty Review
Offers stunning views of the Tsugaru Strait and seasonal beauty with cherry blossoms in spring. Features scenic viewpoints and well-maintained landscapes. The surrounding historical sites and natural scenery enhance the overall aesthetic appeal.



