Savor the Heart of Rural Japan at Nataeshō
Nataeshō, nestled in the tranquil village of Ohi within Fukui Prefecture’s scenic coastline, is more than a roadside station—it’s a gateway to the region’s rich culinary and natural heritage. Surrounded by lush forests and the sparkling waters of the Wakasa Bay National Park, this inviting stop offers travelers a rare glimpse into sustainable living and local tradition.
Here, visitors can savor the famed bōtan nabe, a winter delicacy made with wild boar and seasonal vegetables in a savory miso broth, or sample locally cultivated shiitake mushrooms and mountain yam dishes. With seasonal events, outdoor adventures, and a charming blend of culture and cuisine, Nataeshō celebrates the rhythm of the land—where every meal, journey, and moment feels rooted in authenticity.
Why Visit
Nataeshō stands out as the only roadside station in the region offering a hands-on experience with the rare and prized "Kinsho Shii-take" shiitake mushrooms, grown using traditional methods in the forested hills of Ohi. Visitors can participate in guided mushroom cultivation workshops, learning how to grow and care for these gourmet fungi at home. Equally unique is the station’s exclusive access to the seasonal "Botan Nabe," a winter specialty made with locally hunted wild boar, served in its traditional form only in the Namejō area. These authentic, place-specific experiences—rarely found elsewhere—make Nataeshō a destination for those seeking deep connections to local culture and flavor.
Restaurants & Dining
Savor seasonal flavors at Nataeshō roadside station, where local specialties like wild boar hot pot and fresh mountain vegetables create a warm, rustic dining experience.
Food Stall Shokumashu
食うまっしゅ
Specialty
Barbecue house with seasonal ingredients
A barbecue house offering fresh, seasonal ingredients in a casual outdoor dining atmosphere.
Natural Yam Specialty Restaurant iheee
自然薯とろろ iheee(いへえ)
Specialty
Specialty natural yam dishes
A dedicated restaurant specializing in natural yam dishes, highlighting the unique flavor and texture of locally grown yam from Nataeshō.
Fresh Ayu Specialty Restaurant
南川天然鮎のお刺身・鮎料理
Specialty
Fresh Ayu fish dishes
A restaurant specializing in fresh Ayu fish, offering both sashimi and various cooked preparations using locally caught fish.
Gourmet Dining Oko
美食ダイニング おこ・料理旅館 南川荘
Specialty
Homemade red miso-based hot pot
A gourmet dining experience featuring a unique hot pot made with homemade red miso, served with a distinctive dipping style.
Ryuseikan Hotel Restaurant
ホテル 流星館
Specialty
Combined miso-based hot pot
A restaurant within a hotel offering a combined miso-based hot pot, known for its rich flavor and traditional preparation.
Kanemura Restaurant
料理・仕出し 門野亭
Specialty
Spicy miso-based hot pot with seven-spice and mountain pepper
A restaurant specializing in a spicy miso-based hot pot with a distinctive blend of seven-spice and mountain pepper.
New Sato Inn
料理旅館 新佐
Specialty
Original bōtan nabe with traditional recipe
A long-established restaurant known for its original bōtan nabe, serving a traditional recipe passed down for over 50 years.
Shopping Highlights
Discover handcrafted goods and regional treasures at Nataeshō, offering everything from dried mushrooms to seasonal produce and unique souvenirs.
Farmers Market
農産物市場
A market selling fresh local produce, including seasonal vegetables and fruits.
Products
Must-Try Item
Fresh seasonal vegetables
Bakery
ベーカリー
A bakery specializing in handmade bread and pastries using local ingredients.
Products
Must-Try Item
Local ingredient bread
Craft Shop
工芸品店
A shop selling handmade crafts and local artisan products.
Products
Must-Try Item
Handcrafted wooden items
Meat Shop
肉屋
A shop specializing in locally sourced meat, including wild boar and other regional meats.
Products
Must-Try Item
Wild boar meat
Dairy Shop
乳製品店
A shop selling fresh dairy products made from local milk.
Products
Must-Try Item
Local cheese
Souvenir Shop
お土産屋
A shop offering a variety of local souvenirs and regional specialties.
Products
Must-Try Item
Local specialty snacks
General Store
一般店
A general store selling everyday items and local products.
Products
Must-Try Item
Local snacks
Alcohol Shop
酒屋
A shop specializing in local alcoholic beverages, including sake and regional spirits.
Products
Must-Try Item
Local sake
Featured Products
Explore signature items like premium Shirokuma mushrooms and natural yam dishes, reflecting the rich harvests of Nataeshō’s mountain and sea landscapes.
Shiitake Mushrooms
しいたけ
High-quality shiitake mushrooms grown locally in Nataeshō, known for their rich flavor and texture.
Natural Yam
自然薯
Fresh natural yam harvested from the mountains of Nataeshō, prized for its unique taste and texture.
Wild Boar Meat
ジビエ肉
Wild boar meat sourced from local hunts, known for its lean, rich flavor and low odor.
Miso Paste
味噌
Traditional miso paste made from local soybeans, used in regional dishes like bōtan nabe.
Mushroom Cultivation Kit
しいたけ栽培キット
A home cultivation kit for growing shiitake mushrooms, promoting food education and nature experience.
Mitsuba Greens
三つ葉
Fresh mitsuba greens harvested from local fields, used in traditional dishes and salads.
Mushroom Dried Snack
きのこスナック
Dried mushroom snacks made from locally grown mushrooms, perfect for a healthy snack.
Local Honey
地蜂蜜
Pure honey harvested from local bees, known for its natural sweetness and floral aroma.
Facilities & Amenities
Enjoy convenient amenities at Nataeshō, including restrooms, parking, and information desks to support a comfortable and seamless journey.
Tourist Information Center
Located at SEE SEA PARK, this center provides information about local attractions, events, and activities in Ohi Town. It also offers rental services for bicycles.
SEE SEA PARK, Ohi Town, Fukui Prefecture
Bicycle Rental
Bicycles and electric-assist bicycles are available for rent at the SEE SEA PARK Tourist Information Center. Rentals are available from 9:00 to 17:00, with reservations required one month in advance.
SEE SEA Park Tourist Information Center, Ohi Town, Fukui Prefecture
Public Restroom
Public restrooms are available at SEE SEA PARK and other major facilities in Ohi Town, including the event venue and tourist information center.
SEE SEA PARK, Ohi Town, Fukui Prefecture
Nursing Room
A nursing room is available at SEE SEA PARK, providing a private and comfortable space for mothers with infants.
SEE SEA Park, Ohi Town, Fukui Prefecture
Play Area
The area includes a kids' zone at the Blue House Bay Side Hills campsite and various interactive activities such as insect exhibitions, craft corners, and science experiences at the Forest of Mushrooms.
Blue House Bay Side Hills Campsite and Forest of Mushrooms, Ohi Town, Fukui Prefecture
Parking
Parking is available at major locations including SEE SEA PARK, the Forest of Mushrooms, and event venues. Note that roadside parking is prohibited, and visitors are encouraged to use public transportation.
SEE SEA Park, Forest of Mushrooms, and event venues in Ohi Town, Fukui Prefecture
Free Wi-Fi
Free Wi-Fi is available at SEE SEA PARK and other public facilities in Ohi Town for visitors' convenience.
SEE SEA Park and other public facilities in Ohi Town, Fukui Prefecture
EV Charging Station
Electric vehicle charging stations are available at select locations in Ohi Town, including near tourist centers and event venues.
Various locations in Ohi Town, including tourist information centers and event sites
ATM
ATMs are available at major facilities such as SEE SEA PARK and the tourist information center for visitor convenience.
SEE SEA Park and Tourist Information Center, Ohi Town, Fukui Prefecture
Pet-Friendly Area
The Hachigafu Family Travel Village campsite features a dog run, allowing pets to play freely. Other facilities may also accommodate pets with proper care.
Hachigafu Family Travel Village, Ohi Town, Fukui Prefecture
Activities & Experiences
Immerse yourself in local culture through seasonal events, cooking workshops, and nature-based experiences like mushroom foraging and stargazing.
Buddha Pot Boiled Pork Hot Pot Experience
ぼたん鍋
Participants will enjoy a traditional winter dish from Ohi Town, made with wild boar meat and seasonal vegetables simmered in a miso-based broth. The dish is served in a flower-like presentation, offering a unique taste and warmth.
Duration
60 min
Best enjoyed during cold weather
Shiitake Mushroom Cultivation at Home
しいたけ栽培
Participants will learn how to cultivate shiitake mushrooms at home using specially selected 'Kinsho Shiitake' logs, combining food education with hands-on nature experience.
Duration
90 min
Indoor activity, suitable for any weather
Insect Exhibition and Nature Activities
昆虫展
Explore an exhibition featuring over 30 species of stag beetles and rhinoceros beetles. Enjoy hands-on activities such as crafts, science experiments, and outdoor play including a 460-meter roller slide and open field games.
Duration
120 min
Best enjoyed during summer; indoor and outdoor options available
Camping in Ohi Town
キャンプ
Enjoy a peaceful autumn camping experience with stunning views of the sea and mountains, night-time bonfires, starlit skies, and seasonal seafood like freshly caught Hokkaido crabs.
Duration
180 min
Check weather forecast; bring warm clothing and rain gear
Drive-Thru Stamp Rally
ドライブスタンプラリー
Drive around 15 locations in Ohi Town to collect stamps and win prizes such as Hokkaido crabs, yam sets, and shiitake mushroom kits. No app required, open to all ages and vehicles.
Duration
120 min
Best done during dry weather; plan for scenic drives
Bicycle Rental
レンタサイクル
Rent ordinary or electric-assist bicycles at the Ohi Tourism Information Center for exploring the Uminpia area. Suitable for short trips and leisurely rides.
Duration
240 min
Rides recommended on clear days; avoid heavy rain
Yam Taro Specialty Dining
自然薯とろろ iheee
Taste authentic dishes made from locally grown yam taro, a regional specialty of Ohi Town, prepared in traditional ways to highlight its unique texture and flavor.
Duration
60 min
Indoor dining available
Plum Processing Workshop
梅しごと
Learn how to make plum wine and plum syrup using locally grown plums from Ohi Town, combining traditional techniques with seasonal ingredients.
Duration
90 min
Indoor activity, ideal during rainy days
Yamagi River Ayu Fishing and Dining
南川天然鮎
Participate in a guided ayu (sweetfish) fishing experience in the natural river, followed by a meal featuring fresh, locally caught ayu prepared in traditional styles.
Duration
150 min
Best in early morning or late afternoon; avoid heavy rain
Fire Festival (Super Oogase)
スーパー大火勢
Experience a vibrant summer festival featuring fire dances, torch processions, drum performances, and fireworks. The event celebrates local culture with lively community participation.
Duration
180 min
Outdoor event; check for weather advisories
Insider Tips
Plan ahead for seasonal highlights like the boar hot pot season and the JAF drive-stamp rally—early reservations and smart timing enhance your visit.
- Best Arrival Time: Visit between 9:30 AM and 10:30 AM on weekdays to secure the day’s fresh batch of milk bread from the bakery at Nataeshō, which sells out by 11:00 AM and is only available during morning hours.
- Hidden Gems: At the deli counter, look for the "natural yam and yam soba set" — a seasonal specialty made from locally grown natural yam, available only during the autumn months when the harvest is fresh.
- Weekend Special: On weekends, visit the food truck at SEE SEA PARK between 11:00 AM and 1:00 PM to sample the "buttery grilled natural yam skewers" — a limited-time offering from local vendors during the autumn festival season.
- Event-Driven Purchase: Participate in the JAF Drive Stamp Rally by visiting all 15 locations in the town, including Nataeshō, to collect stamps and redeem your prize. The full set of 15 stamps unlocks a prize of a whole Yosuke crab, available only until November 30.
- Seasonal Food Experience: In late October and November, visit the "foodmash" BBQ house at Nataeshō to enjoy a special "buttered natural yam and grilled fish" combo, which is only served during the natural yam harvest season and requires advance booking.
- Local Product Tip: Purchase the "Kinsho Shiitake" mushroom cultivation kit at Nataeshō’s gift shop — this kit includes pre-inoculated logs and instructions to grow shiitake mushrooms at home, available exclusively during the autumn season.
- Cycling Access: Rent an electric-assist bicycle from the Nataeshō visitor center between 9:00 AM and 12:00 PM to reach the nearby "Forest of Mushrooms" and "SEE SEA PARK" with ease, as the rental is only available during morning hours and requires booking one month in advance.
Best Time to Visit
Spring (March–May): Fresh bamboo shoots available at roadside station markets starting late March; wild mountain vegetables and early-season shiitake mushrooms harvested from April.
Summer (June–August): Insect exhibitions at Kino no Mori and summer fireworks; natural ryokan and mountain stream activities peak in July.
Autumn (September–November): Super Fire Festival and bicycle events in September; autumn foliage and early harvest of wild mushrooms at roadside station.
Winter (December–February): Authentic bōtan nabe served from mid-November to late March; winter stargazing and coastal views at roadside station.
Ratings
Family-Friendly Review
Offers a children's playground, insect exhibition, and interactive activities like mushroom cultivation. Features kid-friendly food options and stroller-accessible facilities. Educational elements include nature experiences and seasonal events, with quiet, safe surroundings.
Food Lover Review
Features diverse local specialties like bota nabe, natural yam dishes, and fresh ayu fish. Offers multiple dedicated restaurants and farm-fresh produce. Includes unique artisanal items like homemade plum syrup and premium shiitake mushrooms.
Car Camping Review
Provides clean restrooms and vending machines. Offers a quiet, scenic environment with proximity to popular camping sites. Overnight parking is permitted, though no explicit camping facilities are available at the roadside station itself.
Scenic Beauty Review
Surrounded by lush forests and panoramic views of Wakasa Bay. Offers excellent photo opportunities with seasonal highlights like autumn foliage and winter starlight. Features serene natural landscapes and a peaceful, immersive atmosphere.


