Discover the Heart of Shikoku’s Coastal Bounty
Misho MIC, nestled within the scenic confines of the Tokashiki-Uwakai National Park, is more than a roadside station—it’s a vibrant gateway to the natural and cultural riches of Ehime Prefecture. Located in Ainan Town, this multifaceted destination blends coastal charm with rural authenticity, offering travelers a seamless blend of relaxation, adventure, and local flavor.
Surrounded by crystal-clear waters and lush landscapes, Misho MIC serves as a hub for outdoor enthusiasts with access to fishing, windsurfing, and scuba diving. Visitors can explore the region’s history at the Purple Lightning Model Museum, stroll through fragrant gardens like the Kogiken Botanical Garden, or cool off at the South Rek Jumbo Pool. With a bustling marketplace, farm-fresh produce, and seasonal events like the Autumn Harvest Fair, it’s a true celebration of local life.
Why Visit
Misho MIC stands out as the only roadside station in the Kuroshio Sea region to feature a preserved, rare Imperial Japanese Navy fighter plane—the Zui-ten Kai—on display at its mountain-top exhibition site. Visitors can also savor the region’s only known artisanal sweet potato ice cream, made from locally grown, sun-dried "Tōyama" yams, available only at the MIC’s seasonal “Autumn Harvest Festival.” The station’s unique combination of naval history, local harvest specialties, and panoramic views of the Uwajima Sea makes it an unparalleled stop.
Restaurants & Dining
Savor fresh local flavors at Misho MIC roadside station, where seafood and citrus specialties meet cozy café charm.
Bing Bing
びんびや
Specialty
Local seafood and traditional dishes
A cozy restaurant offering fresh local seafood and traditional regional cuisine in a welcoming atmosphere.
Shopping Highlights
Discover unique regional treasures and seasonal goods at Misho MIC roadside station’s vibrant market stalls.
Sustainable Seafood Market
黒潮洗う宇和海で捕れる新鮮な海産物
A market specializing in fresh seafood caught in the Uwakai Sea, known for its pristine waters and rich marine life.
Products
Must-Try Item
Hiougi Clam
Citrus Specialty Store
果汁たっぷりの柑橘類
A dedicated store offering a wide variety of fresh citrus fruits, including locally grown mandarins and specialty varieties.
Products
Must-Try Item
Sakura Hime Mandarins
Local Produce Market
ふるさと交流ホール
A community-focused market promoting local agriculture and regional products, including seasonal vegetables and fruits.
Products
Must-Try Item
Tōsan Yams
Craft and Souvenir Shop
特産品販売
A shop offering locally crafted souvenirs and unique regional products for visitors to take home.
Products
Must-Try Item
Kame no Te Clam-shaped Keychain
Featured Products
Taste the essence of the region with signature products like sweet mandarins, dried fish, and traditional local snacks.
Sakura Hime Mandarins
さくらひめ
A new variety of delphinium developed in Ehime Prefecture, known for its delicate pink blooms and sweet fragrance.
Kame no Te Clam
亀の手
A unique clam species found in the region, named for its resemblance to a turtle's hand. Known for its rich flavor and texture.
Tōsan Yams
東山
A traditional sweet potato variety from Tōsan, prepared by steaming and drying. Known for its sweet taste and chewy texture.
Mikan Assortment
みかんの詰め合わせ
A curated selection of fresh mandarins from the region, ideal for gifting or enjoying at home.
Katsuo Rice Set
かつお飯
A ready-to-eat meal kit featuring traditional katsuo rice, perfect for a quick and authentic local meal.
Facilities & Amenities
Enjoy convenient amenities including restrooms, parking, EV charging, and family-friendly spaces at Misho MIC roadside station.
Parking Lot
Standard cars: 29 spaces, Large vehicles: 3 spaces, Disabled parking: 1 space. Available 24 hours.
At the roadside station
Toilet
Male: 7 units, Female: 4 units. Located at Yawashima Fureai Center.
Yawashima Fureai Center
Information Center
Provides information on roads, tourism, and events. Located at Yawashima Fureai Center.
Yawashima Fureai Center
Playground
Includes recreational facilities such as tennis and circuit courses at Nankaku Jisho Sports Land.
Nankaku Jisho Sports Land
Hot Spring
Available at the roadside station.
At the roadside station
Shower
Available at the roadside station.
At the roadside station
EV Charging Station
Electric vehicle charging equipment available.
At the roadside station
Nursing Room
Available for mothers to breastfeed. Includes baby changing table.
At the roadside station
Pet Area
Designated area for pets.
At the roadside station
Activities & Experiences
Explore outdoor adventures and hands-on experiences from swimming to seasonal festivals at Misho MIC roadside station.
Citrus Fruit Picking Experience
柑橘類の収穫体験
Participants will pick fresh citrus fruits from the orchards, learning about local cultivation methods and enjoying the seasonal harvest.
Duration
60 min
Seafood Cooking Workshop
海産物料理体験
Attendees will learn how to prepare fresh seafood caught in the Uwakai Sea, including traditional local recipes and cooking techniques.
Duration
90 min
Scuba Diving Experience
スキューバダイビング体験
Participants will explore the underwater world of Uwakai Sea with guided scuba diving, observing marine life and coral reefs.
Duration
120 min
Best conducted on clear, calm days
Wind Surfing Rental
ウインドサーフィンレンタル
Rent wind surfing equipment and enjoy the waves of Uwakai Sea, suitable for beginners and experienced riders alike.
Duration
180 min
Available only on days with favorable wind conditions
Camping Experience
キャンプ体験
Set up a tent and enjoy an overnight camping experience in the natural surroundings of the Shikoku Coastal National Park.
Duration
480 min
Check weather forecast before arrival; avoid during heavy rain
Guided Nature Walk
自然散策ツアー
Join a guided walk through the scenic gardens and forests, learning about local flora, fauna, and natural history.
Duration
75 min
Wear appropriate footwear and bring rain gear
Cultural Heritage Tour
文化遺産見学ツアー
Explore the historical site of the 'Shinden Kai' aircraft display and learn about its significance in Japanese naval history.
Duration
60 min
Scent Garden Exploration
香木園散策
Walk through a fragrance-focused botanical garden designed for sensory enjoyment, where visitors can smell various aromatic flowers and trees.
Duration
45 min
Fruit and Vegetable Market Tour
地元特産品市場見学
Visit the local produce market to learn about seasonal agricultural products, including citrus fruits and sweet potatoes.
Duration
50 min
Insider Tips
Plan your visit during off-peak hours and check for seasonal events to make the most of your trip to Misho MIC roadside station.
- Best Arrival Time: Arrive by 9:30 AM on weekends to secure a spot at the MIC Autumn Harvest Fair, where roasted sweet potatoes and grilled hioogi clams are sold starting at 9:30 AM and often sell out by noon.
- Hidden Gems: Visit the fruithaven hall inside the Uwakai Friendship Center to sample fresh citrus fruits like the local "Sakurahime" tangerines, available in seasonal bundles from October through December.
- Weekend Special: On weekends between 10:00 AM and 1:00 PM, the roadside station’s kitchen offers a limited-time "Katsuo Rice" dish made with locally caught bonito, sold only at the food counter and often fully sold out by 1:00 PM.
- Best Time for Local Produce: Stop by the produce stand between 8:30 AM and 9:30 AM during the fall season to purchase freshly harvested "Higaki" sweet potatoes, which are delivered daily from nearby farms and sold in small bags.
- Unique Experience: Visit the "Shi-den Kai" Exhibition Hall near the observation tower to view the only surviving Japanese Imperial Navy fighter aircraft, the "Shiden Kai," displayed in its original condition since its discovery on the seabed of Kuroshio Bay.
- Best Photo Spot: Head to the summit park near the Shiden Kai display at 4:00 PM on clear days to catch the sunset over the Kuroshio Sea and the Kuroshio Bay coastline, with the best view visible from the paved walkway leading to the observation deck.
- Family Activity Tip: Bring swimwear and visit the "Nanreki Jumbo Pool" between 10:00 AM and 4:00 PM in summer to enjoy the 50-meter water slide pool, which is open daily and features a unique flowing water slide system that operates every 15 minutes.
Best Time to Visit
Spring (March-May): Fresh bamboo shoots available at the market; blooming sakura and plum trees in the Nanan Garden.
Summer (June-August): Peak season for swimming at the Jumbo Pool and outdoor activities like scuba diving and windsurfing in Uwajima Sea.
Autumn (September-November): Annual Hokuhoku Fair features roasted sweet potatoes and citrus fruits, especially from late October.
Winter (December-February): Ideal for enjoying hot meals like katsuo rice and warm local snacks; limited events but cozy atmosphere.
Ratings
Family-Friendly Review
Misho MIC offers a playground, baby changing facilities, nursing rooms, and diverse family activities like swimming pools and sports fields. Interactive experiences and child-friendly food options enhance the appeal for families.
Food Lover Review
The roadside station features local specialties such as fresh citrus fruits, grilled sea bream, and sweet potato dishes. The farmers market and variety of restaurants offer high-quality regional cuisine and artisanal food experiences.
Car Camping Review
While restrooms and parking are available 24 hours, overnight parking is not explicitly permitted. The area is relatively quiet with access to basic facilities, though camping is not officially supported here.
Scenic Beauty Review
Located within the Ashizuri-Uwajima National Park, Misho MIC offers stunning sea views, seasonal landscapes, and well-designed scenic viewpoints. The surrounding natural beauty enhances the overall atmosphere.



